Ellie Manning is not only an investor in Extech, but she wore her shoulder pads during her sports days.
Ivan Pinks/Xtech
Two -time super bowl MVP Elli Manning may have hung his shoulder pad, but he is still interested in gear.
Former New York veteran quarterback announced on Thursday that he has invested in a sports protective equipment manufacturer Xtech,
Manning, who wore Xtech shoulder pads during his sports days, said he took a stake in the company as he believes in the product and wants to ensure that young athletes have the same high-level safety equipment that NFL players have the same high-level safety equipment.
“they are [XTech] From the point of view of the shoulder pad, the NFL and the college dominated the market, and I want to help continue the journey because they search in high school and expand the business, “Maning told CNBC in an interview.
Maning did not announce his stake size, but is one of the top five investors of the company, Extec told CNBC.
Maning said that he does not want to be just a silent partner. He plans to help Xtech as a spokes, by making introductions and helping the big-picture corporate strategy.
Since his retirement in 2020, Maning turned to investing in sports through his personal equity firm Brand Velocity Group and through private investments. She is also a minority owner in Gotham FC Aur of the National Women’s Football League TGL’s New York Golf Club,
Left to right to Xtech team: Jack Mara, Bob Broaderick, Ellie Maning, who Eowino.
Xtech | William Hausar
New York Legendary Start
Xtech is dominating the college and professional football market. Founder Bob Broaderick said that about 90% of NFL players have opted to wear the company’s custom-fed shoulder pads that is retail for approximately $ 599.
Established in Xtech, 2012, New York is the roots of giants.
Broaderick got its debut in space as a giant equipment assistant. It was there that he learned the gear business ins and out. Later, as he did his work till the Giants Communications Department, he noticed the helmet to focus on equipment, which was aware of the effects of dissemination.
“All major manufacturers and players were focused on the helmet – from under the neck, forgot about it,” Broadrich said.
He was later introduced to the equipment designer Ted Monica, which he calls “Steve Jobs of the shoulder pad”. Together, they demanded to build a business.
Monica, whose background included another top tool manufacturer Ridel, designed a shoulder pad unit, which Xtech says that is safe, light and allows more mobility. He tried to design a smooth and more attractive look than traditional shoulder pads.
With early support from the head coach Brian Billic, the head coach of the Super Bowl Champion, the XTECH team in the east, the Xtech team traveled around the NFL to the locker room and began to fit more and more players. It included Manning and current player Josh Ellen of Buffalo Bills, Josh Jacobs of Green Bay Packers and Fred Warner of San Francisco 49ers.
Today, Xtech is in all 32 NFL locker room.
Manning said, “I felt with these pads, I was getting the protection I needed, but that too was found with Xtech, my arm had more dynamics, where it was not realized to throw a separate throwing with the pad with the pad,” Maning said.
Extension in high school game
While NFLs have strict rules what kind of helmets NFL players can wear, shoulder pads are left to players and teams to choose. The teams raised the cost of the shoulder pad unit for their players. Xtech has a team of 5 salespersons who travel across the country to personally fit 40,000 athletes across the country.
Xtech says its shoulder pads are 100% American, with manufacturing in Eastern Hanover, New Jersey. The company said that it allows for quick construction and low turnaround time with online order in a day. Contestants Douglas And Ridel The procedure and ship can be taken from 4-8 weeks.
Broaderick said that the company has sold around 100,000 shoulder pad units since its inception. Xtech products are available only on the company Website And Amazon. They are not found in large box retailers.
Xtech is now looking forward to break further in the youth game market with a new young-specific product, which is expected to be launched next year. The young line will be for players weighing 30–150 pounds and is expected to be priced at a lower $ 200 range.
“90% of the overall market is high school and youth.”
He said that Xtech currently works with around 500 high schools, but there are over 15,000 high schools that play football, representing a major market opportunity.
Maning said that when he was in high school, he showed it for practice on the first day and was given a pair of shoulder pads and a helmet used and did not question it.
“Now, parents are more involved. They want to bring their children into the best accessories and pads that are going to protect them and protect them and perform them at high levels,” he said.
