Cool-Ed Jeomers cases have been stacked at a costco wholesale store in San Diego, California on 27 April 2025.
Kevin Carter | Getty images
Craft Hanz On Tuesday, it said that it would remove FD and C artificial colors from its products by the end of 2027, and would not launch any new products with those materials in the US.
The company said in a release that about 10% of American items use FD and C colors, synthetic additives that make many foods more visually attractive. According to a spokesperson of Craft Hanz, Craft Hanz brands include crystal lights, cool-aids, MIOs, gel-o and jet-phad, who sell products with these dyes.
The company removed artificial colors, mentors and tastes from its craft macaroni and cheese in 2016, and its Hange Katchup never used artificial colors, according to North America’s President Pedro Newo in Craft Hange. It is not clear how the removal of the dyes will affect the company’s business, as consumers can consider products healthy, but may also be less drawn for dull colors.
The decision follows the pressure of US Food and Drug Administration and Health and Human Services, headed by Secretary Robert F. The leadership has been led by Kennedy Junior, a large so -called Make America for the Food Industry to pull back to artificial colors as part of the healthy agen platform.
FDA announced in April Phase off By the end of next year, use petroleum-based synthetic dyes and replace them with natural options. In addition to the pre -banned red number 3, other colors will be abolished, including Red Die 40, Yellow Die 5, Yellow Die 6, Blue Die 1, Blue Die 2 and Green Die 2, FDA Commissioner Marti Marti Makeri said at that time.
Kennedy said at the time that the FDA and the food industry have “an understanding,” not a formal agreement, to remove artificial colors. The Health and Human Services Secretary discussed the removal of artificial food colors during a meeting in March, with top food officials of companies including Craft Hanz, PepsiCo North America, General mills, WK Kelog, Tyson foods, JM Smocker And Consumer Brand Association, Top Business Group of Industry.
A spokesperson of the Craft Hanz said on Tuesday that the company is “ready to provide quality, cheap and full food for all to partnership with the administration.”
Momentum was building against food dice for years. In January, President Donald Trump and Kennedy announced before taking over, FDA announced prevent On the use of red number 3 dye in food and on the use of ingestion drugs. The dye gives many candy and grains to their bright red color, but the laboratory causes cancer in animals. FDA allowed Red number 3 is used by food manufacturers for years, although the state of California was already Ban on Dye in 2023.
Craft Hanz said in release on Tuesday that it has made more than 1,000 recipe changes in the last five years to improve product nutrition.
“Most of our products do not use natural or no color, and we are on a trip to reduce our use of FD and C colors in the remaining part of our portfolio,” said the newo. “Above all, we are focusing on providing nutritious, inexpensive and great -tasted foods for Americans and this is a privilege that we do not take lightly.”
