A container truck and shipping containers are shown at the port of Los Angeles on San Pedro California, US, May 13, 2025.
Mike Blake | Roots
Even retail authorities are boom “Taco trade,
Post -week weeks Transfer trade policy, Initial deal And curved Court challengesSome retail officers are starting to feel more optimistic about the President Donald TrumpThe so -called mutual tariff shows a new survey from consulting firm ElixParters.
The survey, in which officers of brands, retailers and other consumer companies were selected on 1 June, found that most of the respondents hope that the Presidents would return those standing duties on the European Union, Vietnam, India and Mexico. 90 days stop Laps in July. Mexico was not part of Trump’s mutual tariff, but has faced a new levy from the administration, which the respondents also hope to remain the same.
Imports from those areas and dozens of other countries are facing 10% of duties because Trump tries to administration Business deals hammer With individual nations. Most of the survey respondents hope that those 10% tariffs will be implemented – instead of high rates on 2 April – after completion of those dialogues.
For example, 53 %Ra Nike It imports a large part of goods from the country.
For many retailers, Vietnam has become Next manufacturing limit Outside China. The conversation between the South East Asian country and the Washington DC has been closely observed, and in recent months is the subject of bottlenecks of many officials.
Trump reduced the “mutual” tariff in the post -declaration, then many officials feared that they would exceed 10%, a partner of ElixParters and managing director Sonia Lapinsky said, “Citing the conversation, the firm has done the firm with retail leaders.
But as soon as contacted in June, the Vibe started shifting, showing the results of the survey.
For one, America and China finally Came to the conversation tableBefore the survey was held, the US International Trade Court also ruled that Trump did not have the right to implement the April 2 tariff. As long as it Governing Pending appeal from the Trump administration, development indicated retail vendors that tariffs can be completely scraped, showing the results of the survey.
,[Trump] Showing that he wants to make a deal, and he tried hard to go to that level and get it. If we remember, it was very difficult for both sides to try to get a meeting and still progressed, “Lapinski said.” I think the fact that there was some pushbacks, which has since allowed the tariff to go back, I think some people may feel more confident that may be potentially again. ,
In the days after the survey was held, Trump made an initial deal to maintain a new 30% tariff on imports with China, when he reduced the previous 145% duty.
This is another indication for retail authorities that tariffs on the rest of the world can live at 10%, and show that their views may align with the so-called taco trade-a criticism coined by a critic Financial time columnist This “trump always stands out chickens”.
The term describes a previous pattern, where Trump declares high tariffs and then stops or lighten the markets after reacting to the markets negatively.
When asked about the word last month, Trump said it is not outward.
“It is called conversation,” he said.
Nevertheless, Lapinsky warned that optimism among retailers could be prematurely.
“We can see that China can be in the status quo, as there has been such a discussion about making this deal back and forth and the priorities of the two countries to finally work to work, but there is no advantage of China in these other countries,” Lapinsky said.
“Whether they are going to be able to interact keeping in mind the similar deal, whether it is very unknown to me,” he continued. “I did not expect many retailers said they felt that it was going to be the status quo.”
While more respondents hopes that 10% of tariffs will remain in most areas outside China, responsible companies are planning for both, Lapinski said.
For example, 46% of respondents are expected to stay at 10% on imports from India instead of proposed 26% levy. But 29% of the respondents are also planning for both the scenarios, where duties remain either equal or are higher.
