Ketleen Clarke #22 of Indiana Fever brought the ball to court during the first part of a WNBA game against Chicago Akash at Chicago, Illinois’s Vintrest Arena on 30 August 2024.
Melissa Tamez | Icon Sportswear | Getty images
WNBA and EW scrips On Friday night, a new, multi-year-old media rights agreement was signed to carry WNBA matchup on ion on ion.
The new agreement also includes the “WNBA on Ion” Studio Show, the first weekly broadcasting show is particularly dedicated to WNBA coverage.
The value of the deal was not disclosed, but media reports put the original deal on an average at the end of the 2025 season. $ 13 million annually,
WNBA is broadcasting the game on ion from 2023. In this season, the network will broadcast 50 regular season games. According to a news release, ion is available in more than 128 million homes on pay TVs and streaming platforms.
After the new agreement, ion has seen huge growth in the form of WNBA and League Profit in popularity Thanks to stars such as Calin Clarke and Angel Reese.
The network stated that the WNBA on Friday night increased the spotlight viewership by 133% and more than 23 million unique audiences were included in coverage.
In the release, CEO of Scripps Adam Simson said, “Our strong partnership with the league is flourishing, and we are thrilled to solidify the ion position.
WNBA Commissioner Kathy Engelbert said that the partnership with Scrips has helped the league expand its reach and visibility.
He said, “This new multi-year compromise shows the growing stimulation around the league and the increasing demand for the WNBA games,” he said.
League signed a 11 -year media rights deal Disney, Heroic And ComcastNBCUNIVARL was performed in last July as part of NBA’s media rights negotiations. WNBA deal CNBC earlier stated that there is a price of about $ 200 million per year.
– Lillian Rizo of CNBC contributed to this report.
Disclosure: Comcast CNBC’s original company is the owner of NBCUNIVERSAL.
