Xavier Hernandez, Los Angeles Galaxy #14. Carson on 25 April 2021 takes a shot on a goal between New York Red Bulls and Los Angeles Galaxy at Dignity Health Sports Park in California.
Michael Janoz | Getty images
Major League Soccer Games are shut down Electronic arts‘Mobile gaming platform.
The top US Soccer League is working closely with the video game company to offer four MLS matches this season through EA Sports FC Mobile.
The first match will be available on Saturday, May 10 to stream the players of International Football Mobile Games for free. The game will be a rematch of the final game of 2024 between Los Angeles Galaxy and New York Red Bulls. Galaxy won Its sixth MLS Cup in December after beating the red bulls.
The second match will be strengthened on May 17, while the finals will be held in September, the dates that are yet to be announced. All four games will be simultaneous with the MLS season pass of Apple TV, which has a global, exclusive media rights for the Soccer League Games.
Through the partnership, EA FC mobile players who tune to see, will get a month-long test of MLS season, and will also receive in-game currency.
This will be EA’s first platform in live streaming in a game, at a time when live sports attract the largest audiences in various media platforms. Partnership also comes after another Hard quarter for EAWhich he blamed on the underperformance of its games, especially its football franchise, EA Sports FC. EA Will Report Its next quarter earns on Tuesday.
Visitors play EA Sports FC 25 games in front of a Playcard with England’s midfielder Jude Bellingham at the Electronic Arts Booth during the Media Day at the Gamescom Video Games Trade Fair on August 21, 2024, West Germany.
Ina Fassbeinder | AFP | Getty images
MLS, which is in it 30th seasonHas experienced Development In recent years, beyond its sponsorship and appearance, especially after global superstar Lionel Messi became involved In 2023, the 2026 in the form of league and US gears to co-condemn the World Cup.
Nevertheless, league falls back in popularity as compared to other major sports leagues in the US
MLS Executive Vice President Camillo Durana said, EA’s football video game, recently marketed under FIFA branding, has served as “an entry point for some fan segments”.
Durna said in an interview, “We have worked hard with EA to bring MLS to life within the game, whether it is through our players or uniforms or stadiums.” “I think we are always looking for interesting methods and new things with our colleagues.”
He called The Four Games, which will stream the “initial stage” of the new partnership this season, adding parties to see where it goes from here.
“I think we are excited to try different things, learn and eventually new,” Durana said.
Durana described the league media rights partnership with Apple as a launchpad to experiment with various partners, with the goal of leading fans to the MLS season passing on the pass platform, which is available through the Apple TV app.
In 2022, league Put signature on A 10 -year media right with Apple is a deal. All MLS matches are available through the MLS season pass, which is introduced as a stand-alone membership, or an ad-on for Apple TV+ streaming service. MLS season pass cost Starts Apple TV+ at $ 12.99 for customers, or $ 59 for the season, and only take steps for those who pay only for football games.
The Apple MLS season does not disclose the number of nearby customers. Last year, MLS Commissioner Don Garber Told CNBC Sport The number of customers was higher than expected.
Garber told CNBC Sport in one, “We have and Apple thought that we have more people. We have more people watching our games.” Interview,
In a push to broaden your audience, MLS and apple Expansion Access to MLS season pass before this season. K pay-TV customer Comcast Instead of XFINITY and DirectV Apple, you can subscribe directly through providers. Games are also available for free now T Mobile User.
Disclosure: Comcast CNBC’s original company is the owner of NBCUNIVERSAL.
